Our book has the delivery format of a graphic business novel. It is the combination of a business novel, such as "The Goal" by Eli Goldratt and a graphic novel, such as "The adventures of Johnny Bunko" by Daniel Pink. A business novel is a teaching story, a work of fiction with the goal to teach the reader a concept. A graphic novel allows for a compelling, accessible and visual way of explaining difficult concepts. Will Eisner first used comics successfully as a teaching tool to replace the training manuals used by the US Army since WW II. By combining the.. - Read More
What's a "Graphic Business Novel"?
posted by Olav Maassen | 0 Comments
